Apple’s Progress in the World of Virtual Reality
Throughout the years, Apple has constantly given out hints that they are serious about their plans to step up their use of virtual reality in their brand. At present, Apple could be setting up the foundation for their glorious VR-based dreams. It’s no secret that Apple is a global player when it comes to the development and manufacture of hardware and software and even middleware parts. They are also used to being the talk of the town every time they launch or release the latest groundbreaking technology. This leads one to make the conclusion that Apple is in the midst of developing something that’s associated with or directly connected to virtual reality. Apple’s grand plans of launching their own virtual reality venture could have been jump-started by their release of the much-lauded Apple watch. By the looks of things, it seems like the Apple watch was only the precursor of bigger things for the brand.
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Getting to Know the Other Major Players Besides Apple
But it seems Apple is not alone in the game. At present there are four other technology companies that are seen to be Apple’s competitors and are making their own progress with virtual reality technology. Keeping this is mind, experts have advised that if Apple doesn’t move fast, they might end up being left behind by their rivals. On first glance, everything seems to be looking good for the future of virtual reality in the market. However, if we were to look more closely, it seems like virtual reality providers need to step up their game in actually coming up with VR-related products and services that can actually blow consumers’ minds off. For too long, it has been stimulating people’s expectations but not actually delivering what they promised or what their customers expected. But this does not mean that Apple needs to hastily produce a way of introducing VR technology into their products. The global brand has already laid the foundation for their foray into the VR market, which will keep them relevant until the time they actually launch their own VR tech.
If ever Apple were to completely take up every aspect of virtual reality, they would not release VR hardware first but would initially release a series of subtle but distinct advancements in the technology that would prepare for the real deal. A “slowly but surely” approach, indeed. One of these subtle advances could be the development and launch of new sensors, which is something that Apple is particularly adept in. Already, the company boasts an array of devices that feature a wide array of sensors; thus, it wouldn’t be difficult for them to adapt them for VR experiences. But they would still need to do some adjustments and redesigns as the sensors weren’t built for VR purposes. In the future, these sensors could augment the gaming experience on iPhones too. Another interesting device that could possibly be applied to virtual reality is the smart connector component, which is responsible for transmitting both data and power. This device would make it possible to draw power from any Apple device or vice versa.
All things considered, if ever Apple were to decide to completely step into the VR world with the foundation it has already previously laid, they just might be the brand that would capture the world’s attention once again.