Business Models to Redefine Virtual Reality
The Chief Executive Officer, Shantanu Narayen, in a new e-mail interview tells Sudarshana BangerLee that Adobe Systems plans to leverage on the explosion in content and data.
In history, the rate at which people are consuming content across more devices has increased drastically and this is expected to be personalized intuitive and compelling. This is one of the first most impeded business environments which the industry has experienced recently and thus, in order to stay ahead, companies are expected to focus on allowing customers to have a great experience.
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With the leadership in both content and data, this is defined as the Experience Business Era which is viewed as a massive opportunity for Adobe. However, the complete new business model and enhance experience that the company have today are as a result of trends like virtual reality which raises the boundaries of the company’s imagination and enhance good experiences .
How a Business Benefits from Virtual Reality
On working with US President Barack Obama’s management advisory board
The Management Advisory Board for President Obama, which was established in 2010, of which the company served as a member. This was a great honor as they were to provide advice on issues regarding best practices for the management of the federal government’s operations and practices. A lot of issues which ranges from IT talent in government, to real estate and to combating fraud, there seems to be no issue too small or too big for the company as they worked admirably well over the last seven years.
On Indian entrepreneurs
There seems to be a lot of talented individuals with rare entrepreneurial spirit from India, including those who US immigrants and those settled in India. However, entrepreneurs are advised to keep the spirit alive and continue to believe in the possibility of every situation and keep their thoughts big regardless of how much they have failed. Many in Silicon Valley would often say that failure paves the road to success.