EchelonVR Makes it Possible to Turn Any 3D Model Into a Virtual Reality Experience
It is a fact that virtual reality will eventually find its way to take centre stage in several arenas. From gaming to entertainment to the enterprise, Virtual Reality now is what PC was 30 years ago and one area which looks very well like VR is going to get adopted is the shopping and marketing industries. RapidBizApps just recently launched a software product names EchelonVR which could make those looking to sell and market new products via trade shows or even online adopt VR significantly more easily.
The new EchelonVR works in a simple way if you are especially working with 3D models within SolidWorks or AutoCAD. For example, if you are a heavy-equipment sales associate and you want to sell a multi-ton tractor at a trade show, with the EchelonVR you can pull up a 3D model of the tractor and feed it into the EchelonVR software. Within minutes, a fully immersive interactive VR demo is formed around that 3D model. This model can then be viewed within its native environment on any number of possible VR headsets such as the Oculus Rift, HTC Vive or Samsung Gear VR. This helps to save money of logistics as moving a 15,000 pound piece of equipment across country just to display at a trade show or event could be tiring.
“Product demos at trade shows and expos are great but have limitations. If you are a heavy equipment manufacturer, you need to spend a huge chunk of your trade show budget on logistics. Compare that with a virtual product demo that requires only a smartphone and a suitable VR headset. It’s a no-brainer.”, says Satish Penmetsa, CEO, rapidBizApps “It’s really simple for the customer. Just three steps. Determine your product demo objectives, choose the best VR platform, and then have your virtual reality demo built.”
The EchelonVR software could also be used by online stores to create virtual reality demos around any number of products, both small and large. EchelonVR is quite an impressive product due to its compatibility with most of the more popular 3D modeling software in the market today. This software should help bring about several new VR experiences from a marketing standpoint considering the amount of 3D rendered data available.