Global Brands Event Bringing Together Major Companies for VR Opportunities
There is finally a case study led by a brand that’s aiming to bring together many of the big companies in marketing, customer engagement and branding from a slew of different industries. It’s being led by Global Brands to help try to figure out the best ways to use VR, AR and immersive technology with businesses.
They’re hoping to figure out many things as listed below. How to build a brand story that’s completely immersive and helps to engage people in a unique way while sticking to the brand’s message.
How to pick which products should be advertised within a VR campaign and which platform is best to use.
How to be ahead of competition when it comes to bringing VR to your business.
How to learn from previous case studies that have studied virtual reality in travel, tourism, automotive, journalism, retail and other industries.
How to make money by utilizing ads and figuring out how to use VR in the e-commerce world.
How to learn from the biggest companies that have already tried virtual reality, such as Tommy Hilfiger, Burberry, Coca Cola, PepsiCo and more and how to bring in money through a virtual world.
The event is being held on June 30th, 2016 in London. To find out more info, check out virtualrealityforbrands.com/ldn.