GoPro Omni: The Latest Virtual Reality Camera on the Scene
Virtual reality technology is an ever increasing and booming tech market and everyday new and diverse products hit the market in a bid to stay ahead of the game. There isn’t any real monopoly in the market and many different companies are constantly pushing for dominance with their innovative ideas and products. This is all in the right direction especially for consumers as the options available continue to increase and a little competition never hurt anybody.
All the big players and giants in the tech industry and specifically the virtual reality industry like Samsung, Huawei and Facebook have not relented and they continue to push their efforts towards the best virtual reality platforms. There is a new player in town and it is GoPro. The company is a new contender and it is soon going to be endeared to the hearts of VR users. The company will be unveiling its new virtual reality camera at the National Association of Broadcasters (NAB) event which is scheduled to take pace in Las Vegas.
Named the GoPro Omni, this new device is basically a cube-shaped rig with six Hero4 cameras mounted on it. According to Engadget, “the rig has specific hardware that makes all six cameras operate as one.” Consequently when the footage from all six cameras are brought together, it creates a single 360-degree video effect. This 360-degree effect can be truly spectacular and it is the new benchmark for VR camera and views.
The full GoPro kit which includes all six cameras, the rig, the memory cards, the Kolor editing softwares and all other accompanying equipment will be selling for $4,999. However users can also purchase just the rig alone for $1,500.
In addition to this camera, the company will also be launching the GoPro VR which is a content sharing website. The platform comes free of charge on the ios and Android platform and it will host GoPro virtual reality video content. They released a preview of the kind of video shows and footage we should expect on this new platform.
GoPro is not an entirely new player in the virtual reality market however. Last year they introduced the GoPro Odyssey with a 16 camera VR rig at the price of $15000. This product however is still an invite only product and it’s still unclear when it will be available to the general public. Earlier this month the guys at GoPro promised “more Odyssey news soon” but they didn’t give any other information as to why it’s taken this long for a release.
Regardless of all this, expectations are running shy high for GoPro’s new VR offerings.
Though Samsung’s VR platform, the Milk VR has been around for almost two years now and there are still various other 360-degree cameras in the market available to consumers, no specific company has emerged as the most dominant so far and there is still a lot of room for competition in this relatively niche technology. Mashable wrote earlier this week “GoPro’s mainstream footprint, and focus on capturing outdoor activities from skateboarding to surfing, could be just the thing to jumpstart a truly robust VR content sharing platform”.
The GoPro VR should launch and be available along with the Omni by Monday.